PlayBook Pricing – Sterne Agee

Really? RIM was blindsided by the Kindle Fire’s pricing? I’m not really sure the two were competing in the same space (e.g. PlayBook aimed at business/pro users versus the Kindle Fire at first time/impulsive/opportunistic tablet purchasers), aside from being approximately the same size.

Do analysts piece stories together with arbitrary data that is top of mind these days? The PlayBook price cuts started happening well in advance of the Fire’s pricing or announcement, in mid-September. Sad what can “information” can influence the markets.


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